Featured Reports

Holiday Shopping Trend Report
The holiday shopping season is right around the corner, do you know ...

From Location to Destination Grocery
The latest Retail Perceptions report, From Location to Destination Grocery by is ...

What Shoppers Want from Retail Technology
Shoppers are ready to see an increase in the use of retail ...

Winter Shopping Trend Report
How can retailers leverage the shopping behaviors of their customers to keep ...

The Impact of Augmented Reality on Retail
If you think that augmented reality is a far-flung idea that will ...

The Next Generation of Retail
The next generation is here--and ready to shop. Known as Generation Z ...

Security Hacks and the Lasting Impact on Retailers
Security breaches in the past few years have exposed shopper data of ...

The Technology Revolution: How the Internet of Things is Changing Retail
The next evolution of technology in retail has arrived and it’s shaping ...

The Holiday Shopper: Trends to Expect This Season
As the holiday season approaches, retailers and shoppers are preparing for the ...

Does Gender Influence Shopping Behavior?
This issue of Retail Perceptions explores the shopping habits of men and ...

Social Media: Invest to Impress?
Through social media, retailers can personalize marketing messages, nurture customer relationships, engage ...

The Evolution of Payment: How Mobile Wallets are Changing Retail
In this issue of Retail Perceptions, Interactions Marketing asked shoppers about their ...

Retail Insights: The Consumer Demand for Non-Food Demonstrations
In the latest Retail Perceptions trend report from Interactions Marketing, shoppers were ...

The In-store Experience Revealed: What Drives and Keeps Shoppers in Your Store.
From the cleanliness of the store to the attitudes of associates, there ...

Retail’s Reality: Shopping Behavior After Security Breaches
Every time you turn around these days, it seems another retailer has ...

The Rise of Webrooming
A Changing Consumer Landscape Webrooming, Showrooming, or a little of both? We ...

The Power of Persuasion
Online Product Reviews and the Influence on Sales Nearly every week we’re ...
Latest News

Winter Shopping Trend Report
How can retailers leverage the shopping behaviors of their customers to keep them coming back after the holiday shopping rush?

The Next Generation of Retail
The next generation is here–and ready to shop. Known as Generation Z (those born on and after 1995), this is the fastest growing generation in both the workplace and the market. It is larger than both Baby Boomers and Millennials, makes up 25% of the entire U.S. population, and already has over $44 billion in spending power.*